خلاصة:
In recent decade entrepreneurial behavior at not for profit organizations -that priority of social purpose and forbidden profit distribution are their distinguishing characteristics of their economic counterparts- is considered by actioners and researchers and the concept of “organizational social entrepreneurship” is developed to assess the phenomenon. Purpose of this paper is to help to explain the social intrapreneurship. To reach this, present study explores the relationship between social entrepreneurial orientation and social entrepreneurial performance and the mediating role of cooperative management structure and social organizational role models in the relationship. To do this, at the first stage we conceptualized the social entrepreneurial orientation and developed questionaries’ to measure it. Next we applied multiple variable regressions with hierarchical strategy exploring the relationship between variables among active, established formal NFPs in Tehran city. taking organizational level of analysis, we use managerial perception approach. Results indicate that social entrepreneurial orientation that defined as having innovation, proactive and risk management subject to social value creation have significant relationship with social intrapreneurship performance. In addition, in presence of cooperative management structure and social organizational role models the relationship is been reinforced
ملخص الجهاز:
Investigating the Relationship between Social Entrepreneurial Orientation and Entrepreneurial Performance in Non-Profit Organizations Nasim Yadegar PhD Student of Entrepreneurship Development, Faculty of Entrepreneurship, University of Tehran Received: 2020/02/07 Accepted: 2020/05/22 Abstract Entrepreneurial behavior in non-profit organizations (the third sector)1, characterized by prioritizing social goals and prohibiting profit distribution as a distinguishing feature from economic organizations, has attracted the attention of actors and researchers, and the concept of organizational social entrepreneurship has been developed to address it.
The findings showed that social entrepreneurial orientation, defined in this research as having innovative behaviors, risk management, and pioneering conditional on creating social value, has a significant relationship with entrepreneurial performance.
By accepting this research result, we arrive at the important point that the dimensions of entrepreneurial orientation in the field of non-profits must be bound by the creation of social value; otherwise, any innovative, pioneering, or risk management behavior that a non-profit organization undertakes should be considered social entrepreneurship, which is not actually the case.
Hypothesis 2- Increasing the participatory management structure increases the intensity of the relationship between social entrepreneurial orientation and entrepreneurial performance in non-profit organizations.
(2007), showed that a participatory management structure plays a moderating role in the relationship between social entrepreneurial orientation and the performance of non-profits.
Also, as Ridley and Bull (2011) also emphasized, the existence of organizational patterns plays a moderating role in the relationship between social entrepreneurial orientation and the performance of non-profits.
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