Entrepreneurship Culture in Iranian Organizations مقالة

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Furthermore, in all societies active in the business arena, efforts are made through various ways to attract the attention of managers and experts as much as possible to issues IB} (*)Lecturer at the Faculty of Entrepreneurship, University of Tehran, and Research Director of the Alumni Employment Cooperation Organization (Jihad Daneshgahi). In explaining this, we add that methodology is one of the ten principles of innovation, which are briefly referred to in the following ten principles: First principle: Innovation is essential and vital for the survival of organizations, and all types of innovation are strategic; Second principle: The four types of innovation: incremental, breakthrough in product and technology, new business models, and new risk-taking must all be considered; Third principle: The more innovation is delayed, the more harm we will suffer; Fourth principle: Innovation is a social art and occurs when humans interact with each other; Fifth principle: Innovation without methodology means relying on luck and fortune; Sixth principle: All four perspectives of innovation are strategic and vital for success; Seventh principle: Great innovations start with great ideas; to achieve them, both known and unknown needs must be identified; Eighth principle: One must be vigilant and move towards the goal with precise focus. To achieve this, it means the organization must move out of a state of stagnation and move towards dynamism, changes, and continuous innovations, appropriate mechanisms must be devised so that the process of creating fresh ideas and converting them into new business values is based on a correct methodology.