Abstract:
One of the main branches of entrepreneurship is entrepreneurial orientation as it certainly plays an important role in the success and growth of the organizations. Entrepreneurial orientation is rooted in adopting a strategy. Manyorganizational policies which are formulated for the development of entrepreneurship are associated with information and communication technologies, in the other hand, from the perspective of social scientists; entrepreneurship is a process that locates the network of social relations. The aim of this study is to analyze theimpact of information technology and social capital on entrepreneurial orientation. The study is applied and its method is Descriptive-correlation. The study population consisted of 326 employees at ALBORZ drug corporate.A study sample of 177 subjects was selected through application of Cochran formula at random. The three questionnaires (information technology, social capital and entrepreneurial orientation) Was used for datacollection. The Validity (content, convergent, divergent) and Reliability (Loadings factors, composite reliability coefficient, Cronbach's alpha coefficient) of questionnaires showed that measurement tools have very goodreliability and validity. Test results of the variable by applying SMART-PLS software and using of T- test statistic and the path coefficients (β) showed that Information Technology has a strong direct and significanteffect on social capital; while social capital has a direct and significant weak effect on entrepreneurial orientation. Moreover, Information technology has a strong direct, indirect and significant effect on entrepreneurialorientation. This means that while social capital has the mediator role in relationship between information technology and entrepreneurial orientation information technology as a moderator variable increases the positiveimpact of social capital on entrepreneurial orientation
Machine summary:
, 3 (3), 215-232, Summer 2013 © IAU The Analysis of the Impact of Information Technology and Social Capital on Entrepreneurial Orientation in Iran Pharmaceutical Industry (Case Study: Alborz Drug Company) * 1 P.
Baharestan 1 Department of Business Management, Young Researchers and Elites Club, Kermanshah Branch, Islamic Azad University (IAU), Kermanshah, Iran 2Department of Management, Faculty of Administrative Sciences and Economics, University of Isfahan, Isfahan, Iran ABSTRACT: One of the main branches of entrepreneurship is entrepreneurial orientation as it certainly plays an important role in the success and growth of the organizations.
Test results of the variable by applying SMART-PLS software and using of T- test statistic and the path coefficients (β) showed that Information Technology has a strong direct and significanteffect on social capital; while social capital has a direct and significant weak effect on entrepreneurial orientation.
Results showed a significant positive relationship between human and social capital and Entrepreneurial Orientation having effects on small-sized businesses’ performance.
The result was supported mediation role of social capital in relation to information technology and entrepreneurial orientation, and thus confirmed the fourth hypothesis of this research.
In the Fifth hypothesis tests, which was evaluated role of moderating of Information Technology, in the relationship between Social Capital and Entrepreneurial Orientation the results are shown in figures 4 and 5.
714 IT EO / Figure 4: Testing moderator role of information technology, in relationship between Social Capital and Entrepreneurial Orientation (path coefficients) / Figur5.
The fourth hypothesis results showed that social capital has mediator role in relationship between information technology and entrepreneurial orientation.