| Journal (Article count) |
|---|
| Journal Business and Marketing 8 |
| Category (Article count) |
|---|
| اقتصاد 8 |
| Language (Article count) |
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| English 8 |
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1.
Corresponding Author : Golzari، Javad ؛ Writer : Movaghar Moghaddam، Farshid ؛
Journal:Business and Marketing»Feb 2015 - Number 5 (20 page(s) - From 1 to 20 )
Keywords:Brand awarenessBrand attitudebrand loyaltyperceived qualitybrand imageBrand PersonalityBrand Prestigebrand choice intentionbrand reliabilitymanagement trust
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2.
Corresponding Author : Farhadi، Ali ؛ Writer : Seyedfazli، Hadi ؛ Baghban Kazerani، Faezeh ؛ Movaghar Moghaddam، Farshid ؛
Journal:Business and Marketing»Nov 2014 - Number 4 (23 page(s) - From 52 to 74 )
Keywords:Fuzzy AHPFuzzy VikorpurchaseCustomer‟s satisfactionMulti Criteria Decision-Making
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3.
Corresponding Author : Hossine Jalali، Mohamad ؛ Writer : Movaghar Moghaddam، Farshid ؛
Journal:Business and Marketing»April 2014 - Number 3 (14 page(s) - From 34 to 47 )
Keywords:consumer attitudeGray marketingmanufacturers and retailers
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4.
Corresponding Author : Hedayat Sokachaee، Elham ؛ Writer : Movaghar Moghaddam، Farshid ؛
Journal:Business and Marketing»April 2014 - Number 3 (17 page(s) - From 17 to 33 )
Keywords:Internal MarketingJob SatisfactionOrganizational commitmentMelli Bank
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5.
Corresponding Author : Hedayat Sokachaee، Elham ؛ Writer : Movaghar Moghaddam، Farshid ؛
Journal:Business and Marketing»April 2014 - Number 3 (16 page(s) - From 1 to 16 )
Keywords:customer satisfactionquality of serviceServqual ModelMelli Bank
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6.
Corresponding Author : Aliakbar، Elham ؛ Writer : Bin Md Yusoff، Rosman ؛ Movaghar Moghaddam، Farshid ؛
Journal:Business and Marketing»Nov 2013 - Number 1 (17 page(s) - From 25 to 41 )
Keywords:TrustKnowledge SharingSelf-efficacyfamiliaritycompatibilitysense of belongingVirtual CommunitiesPerceived Relative AdvantageNorm of Reciprocity
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7.
Corresponding Author : Movaghar Moghaddam، Farshid ؛ Writer : Sarmad Saidi، Soheyl ؛ Aliakbar، Elham ؛ Timouri، Ali ؛
Journal:Business and Marketing»Nov 2013 - Number 1 (14 page(s) - From 88 to 101 )
Keywords:global tradeManagement characteristicsfirm export performanceAttitudinal Characteristicsinternal determinants
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8.
Writer : Movaghar Moghaddam، Farshid ؛ Timouri، Ali ؛
Journal:Business and Marketing»Nov 2013 - Number 1 (10 page(s) - From 78 to 87 )
Keywords:Management characteristicsfirm export performanceAttitudinal CharacteristicsSkill Based Characteristics