keyword loyalty to the brand / (2 Article)
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1.
Corresponding Author : Hedayat Sokachaee، Elham ؛ Writer : Babaei، Mohammadreza ؛
Journal:Business and Marketing»Nov 2014 - Number 4 (22 page(s) - From 30 to 51 )
Keywords:cellphonebrand satisfactionloyalty to the brandExperience of the brandtrust in brand
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2.
Writer : Farkhondehzadeh، A ؛ Rakhsha، H ؛ Roshanfekr، M ؛
Journal:Journal of Social Sciences and Humanities Research»June 2014, Volume 2 - Issue 2 (9 page(s) - From 41 to 49 )
Keywords:perceived qualitybrand equity from customer perspectiveloyalty to the brandawareness of the brandbrand associations