چکیده:
Dr. Ebrahim Mottaghi Sefato Allah Shahverdi Abstract: Modern media are recognized as the main actor of human life in the 21st century as social media. This act at all levels, including the macro level, such as the introduction of lifestyle, macroeconomics (both the global economy and the context of the current world economy), the formation of new politics, as well as at the micro level such as local identity, nutrition style. In this regard, the national interests of countries have also changed. In fact, states must re-examine their national interests in all respects with regard to the role of the media. This study examines the impact of the media on national interests. In fact, modern media, like the Internet, has the capacity to protect and advance the country's national interests, both domestically and internationally. At the domestic level we can mention increased public participation, increase in awareness, and transparency on all issues, reducing government spending, preventing rent-seeking, e-government and more. At the international level, promoting national security, reducing vulnerability, actively participating in international developments, promoting our norms and identity at a global level. They are possible with modern media due to their function and capacity. In all these areas, the nation's national interests in the economic, security, cultural and social spheres will be fulfilled. Of course, attention must be paid to the power of internal media, media literacy, work in the media, and the reduction of the negative effects of new media.
خلاصه ماشینی:
Castells considers the results of the technological transformation that led to the invention of the information superhighway to be similar to the great invention of the alphabet in Greece 700 BC, and believes that for the first time in media history, hypertext or meta-language has been formed that integrates the written, oral, visual, and auditory modes of human communication within the framework of a single system.
In his book "The Structural Transformation of the Public Sphere," Habermas presents a normative concept of the public sphere and calls it a part of social life in which citizens can engage in the exchange of views on matters that they consider important for the promotion of the public interest, and it is through this process that public opinion is formed.
Habermas regards the role of mass media and other information institutions in society as its primary constituent, protective, and health-promoting partners, and states that in the late twentieth century, the absolute dominance of ideas based on the self-interest of economic enterprises, the globalization of the economy, privatization, deregulation, and the unipolarity of international power sovereignty have caused the destruction of this sphere.
Marc Pastor (1941-2012), in his book The Second Age of Media, claims that the development of information technology and electronic communications has had a profound impact on our way of life and our thinking about ourselves and our surroundings, and has transformed the network of social relations.
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