• 1.

  the impact of a brand's country of origin and manufacturer on customers' perceptions of a country's institutional environment and their purchasing decisions taking into account the moderating role of beliefs arising from customer trust

  Journal Article

  Corresponding Author : Jalalzadeh، Seyyed Reza ؛ Writer : Momeni، Amir ؛

  Journal:Journal of System Management»Winter 2024, Volume 10 - Number 1 Ranking: A/ISC (‎16 page(s) - From 117 to 132 )

  Keywords:Purchase decisionsCustomer PerceptionsCountry of brand origincountry of manufacture

  Download Abstract Related articles Others recommend to see

Related keywords