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  Interpretive Structural Modeling (ISM) for analysis of factors affecting marketing efficiency of fresh mango supply Chain: Indian Perspective

  Corresponding Author : Kisanrao Durge، Nandu ؛ Writer : S. Mantha، Shankar ؛ M. Phalle، Vikas ؛

  Journal:Supply and Operations Management»November 2021, Volume 8 - Number 4 Ranking International (Ministry of Science (‎23 page(s) - From 416 to 438 )

  Keywords:Interpretive Structural ModelingMarketing EfficiencyMICMAC AnalysisMango Supply Chain

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