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  How Entrepreneurial Marketing Leads to Customer Satisfaction (The Mediation Effect of Customer Value)

  Corresponding Author : Tabasi Lotfabadi، Vahideh ؛ Writer : Karimi، Nasim ؛ Ghasempour Ganji، Seyedeh Fatemeh ؛

  Journal:Iranian Journal Of Management Studies»Winter 2024, Volume 17 - Number 1 Ranking International (Ministry of Science/ISC (‎19 page(s) - From 239 to 257 )

  Keywords:customer satisfactionRisk-takingPerceived valueProactiveEntrepreneurship Marketing

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