keyword FMP model / (1 Article)
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Customer segmentation using the extended RFMP model based on Customer lifetime value and data mining
Corresponding Author : Saedi، Abdolah ؛ Writer : Abbasi، Meysam ؛ Mehdi Nejad، Alieh ؛
Journal:New Political Economy»Winter and Spring 2025 - Number 12 Ranking: ب (24 page(s) - From 23 to 46 )
Keywords:RClusteringAnalytic Hierarchy Process (AHP)Customer Relationship Management (CRM)k-means algorithmFMP model
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Journal New Political Economy 1 |
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