keyword PyeongChang ‎/ (1 Article)

Sort by
Date

1.

Content Strategy and Fan Engagement in Social Media The Case of PyeongChang Winter Olympic And Paralympic Games

Corresponding Author : Cazorla Milla، Asli ؛ Writer : Mataruna-Dos-Santos، Leonardo Jose ؛ Munoz Helu، Hussein ؛

Journal:Annals of Applied Sport Science»Autumn 2020, Volume 8 - Number 5 (‎12 page(s) - From 53 to 64 )
Keywords:Paralympic Games Olympic Games sports marketing Consumer Engagement Content Strategy PyeongChang

Journal Article Download

Related keywords

Article publication trend