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  Factors Influencing Customers' Attitude toward Gray Market

  Corresponding Author : Hossine Jalali، Mohamad ؛ Writer : Movaghar Moghaddam، Farshid ؛

  Journal:Business and Marketing»April 2014 - Number 3 (‎14 page(s) - From 34 to 47 )

  Keywords:consumer attitudeGray marketingmanufacturers and retailers

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